Interpret focuses on evaluation and analysis of the intersections of media, technology, advertising and consumer behavior
As a next-generation research and consulting firm, Interpret focuses on evaluation and analysis of the intersections of media, technology, advertising and consumer behavior. Interpret offers clients a comprehensive breadth of methodological expertise combined with extensive category depth to deliver innovative, consumer-driven, market-focused business solutions.
Across all of our verticals, Interpret hires the best and brightest custom market research professionals. Our interview process and employment standards are industry leading, resulting in a staff that provides top tier service and consultative intelligence. While sales and business development are a necessary element of any market research supplier, we engage in these activities with great sensitivity to our clients’ business objectives. We listen and problem solve.
The individuals who lead our practice areas are established experts in their chosen fields, speaking at conferences, writing white papers, interfacing with the broader media, providing valuable insights to their respective clients and industries. They possess a strong grasp of qualitative and quantitative methods, including advanced analytics and modeling. However, they are also savvy enough to know that sexy and complicated do not necessarily mean valuable. We aim for parsimony in our solutions so our clients can actually implement our data-driven recommendations in their day-to-day activities.
Above all, we value a healthy work/life balance. We are a fun, collegial group and this shows both internally and in our interactions with clients. We look forward to working with you.